.2Performant, a Romanian modern technology and associate marketing solutions provider, declared on Monday, September 9, at the Bucharest Stock Market, that it aims to acquire the Profitshare affiliate systems in Romania and also Bulgaria coming from Transformation Marketing. All at once, Dante International, the proprietor of eMAG, are going to become an investor in 2Performant.On September 6, 2Performant’s Board of Supervisors wrapped up an initial deal to acquire the Profitshare.ro and Profitshare.bg affiliate networks had by Conversion Advertising And Marketing S.R.L. and Sale Marketing EOOD.
The agreement describes the principles of the transaction and is actually not legally binding, conforming to the provider push cited through Economedia.The operation involves the transmission of the Profitshare service lines coming from Transformation Marketing S.R.L. and also Transformation Advertising And Marketing EOOD (as homeowners) to 2Performant (as the purchaser). Dante International S.A.
(large number shareholder of Transformation Advertising and marketing S.R.L.) will certainly belong to business transmission deal as a sponsor.” The moment the Profitshare deal is actually finished, we are going to broaden our current capability and diversify our customer collection in both Romania and also Bulgaria. Our experts still have a few essential actions to complete, however I am positive that the staffs involved in the transaction on each sides will certainly manage to complete them properly. Our experts are going to reveal our post-acquisition programs after wrapping up the purchase according to the final contract,” said Dorin Boerescu, CEO and Co-Founder of 2Performant System.The transaction rate is actually RON 4.3 million, and also are going to be spent 55% in money and forty five% in 2Performant portions via a financing increase..” 2Performant is a youthful and also vibrant provider along with market values that sound with our company.
Our company assume that, after the deal is actually wrapped up, the Profitshare organization combined along with 2Performant will deliver greater worth to its customers,” stated Tudor Manea, General Manager of Dante International SA.2Performant likewise notes that several measures continue to be to finish and also wrap up the deal, like the successful conclusion of the due carefulness analysis by 2Performant.Profitshare was actually launched in 2012 and also presently possesses a collection of 250 associate programs (including the eMAG group) in Romania and Bulgaria.radu@romania-insider.com.( Image resource: the business).